To Mattel - Masters Of The Universe sign now

This petition is an effort for the consumers of the Mattel property "He-Man And The Masters Of The Universe" (hereafter referred to as "MOTU") to communicate our desires to the Mattel corporation on key points that the consumers wish to have addressed.

The first issue to be considered is the production of new figures, and the dwindling supply of available figures that are not variants of previously released figures. As fans and collectors of the MOTU property, we fear that Mattel has not provided the MOTU line with the necessary support to keep the consumers of the line satisfied with the product. Skewed case ratios allowed more variant figures to become available than new figures, creating an artificially inflated price in a secondary market for figures that were not variants of He-Man or Skeletor. Commercial promotion of the product has been lacking as well - although the fans of the product commonly see advertising for other Mattel products (the Batman line, for instance, is often quoted as having commercials viewable 3-4 times in a given four hour period), it is indeed rare to see any promotion for the MOTU toy products in a commercial format. Official word on new waves of figures, their release dates, and the availability of currently solicited figures and waves has been nonexistent except for very vague, periodic statements.

To correct this issue, we would like to see official word from Mattel about the status of the MOTU toy line, along with a consistent advertising campaign that can be seen in equal promotion to other Mattel properties.

The second issue we would like to address is the current lack of promotion for the MOTU cartoon, currently airing once per week on Cartoon Network. As it currently stands, the cartoon is preparing to end its second season, and no word has been released on whether a third season would be appearing. Also, limiting the cartoon to only a cable network prevents a number of the target audience from viewing the cartoon.

To correct this issue, we would like to see a third season of MOTU cartoon episodes to be created. We do not wish to threaten the current relationship that Mattel has with Mike Young Productions (who produce the cartoon) and/or Cartoon Network, but we would also like to see more visibility for the cartoon. It is common for Cartoon network to carry cartoon series from the Kids! WB block of programming and vice versa, so we would like to see arrangements made so that the MOTU cartoon airs on an additional network such as the WB and/or in a more prominent timeslot.

There exists a strong and loyal fanbase for the MOTU product, and we would be willing to do all that we can to support the MOTU product line. We do purchase the MOTU products, and are including the number of figures, playsets, and vehicles of the MOTU toy line that we own along with our signatures. Please address the above issues, so that we can continue to support the MOTU product line that we love so much. If Mattel is unwilling to address these issues, we are asking that Mattel consider licensing the product to another manufacturer who would be willing to commit to the MOTU product at the same level as its fans.

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Warren BraunBy:
FoodIn:
Petition target:
Mattel Corporation

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